8O's CALLING: reebok, a brand that conquered 80's footwear is rejuvenating its image. the 09' lineup of highly polished, sleek high tops will surely give competing companies a run for their money and hipsters something to drool over. moreover, for $90 no one's pocket is busted. very late last year the company created its first-ever pop-up shop in a 3000-square-foot art gallery. reebok had done this to commemorate 20 years of the "pump", and the neon infested interior (as shown) recalls stylish eighties in ny and vintage sneakers. now in the new year, reebok plans on releasing its new line in early february. keep an eye out.
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