

SPOTLIGHT: erik björk studied metal and woodworking at nyckelviksskolan and furniture design at the university of linköping. upon completing his scholastic endeavors, he introduced an independent design company, simply titled erik björk, in stockholm, sweden. specializing in lighting, he has initiated products for IKEA, MIND, svensk slöjd, and the royal art academy. björk has also worked closely with wood, which explains his sustainable philosophy. in his words, "products should not be to experimental, not to conventional, they should be easy to mass-produce yet hard to copy, the materials should be low-cost yet have an exclusive look". almost hypocritically however, his do it yourself bike does everything but this. it is easily reproducible. for that matter, it is encouraged and designs can be sent to your email by björk himself. with the help of a few salvaged bike parts and a hardware store, anyone can build it. the product is to ingeniously brilliant to pass, and so, the diy bike 1.0 is this weeks spotlight.

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